September 20th, 2011 by Rory
Penalties have always been an issue for site owners in relation to website optimization. Whether you’ve been SEO link building, or simply tweaking the keyword density on your site, there’s always a danger that you’ve somehow crossed Google’s line. The frequency with which that line shifts doesn’t make it any easier.
Google’s pursuit of spam means that content is currently the most frequent source of penalization. That source results in two levels of penalties that all site owners should already be familiar with:
*Single spam incidents. Google has shown this year that spam content will no longer be tolerated. The good news is that having a couple of low-quality pieces isn’t going to get you de-indexed, but rather lose place in the rankings. Talk to us at SearchEngineOptimization.co.uk about what to do to regain rankings after such a penalty.
*’Egregious spam.’ Google’s Tiffany Oberoi recently stated that there is a significant difference in how Google will react to a site with a couple of spammy elements to a site that is obviously on the dark side. The latter will get you removed from the index. The bad news is, if you’ve been using black-hat techniques, you’ll have a lot of hard work ahead of you as well as the harsher penalty.
What else can get you into trouble? The old penalties for hidden code and infractions of the user agreement, such as selling links, still apply. Without deliberate attempts to deceive Google, though, content is now the most dangerous area.
This entry was posted on Tuesday, September 20th, 2011 at 3:51 pm. You can follow any responses to this entry through the
RSS feed.
Link to us
If you want to link to this blog, copy and paste the following HTML code to your website.
Leave a Reply
The net is an international phenomenon. Furthermore, it has been a major player in trends towards economic and cultural globalisation. It is hard therefore for some individuals to comprehend why choosing UK search engine optimization can make a lot of commercial sense for many firms which are primar...more.
Posted on 12/30 at 16:13
A search engine optimization service spends plenty of time getting a target audience to a site. However, if the relevant techniques are not used to address any issues on the pages of the site all the effort can come to very little. One of the main things which a SEO service must get correct is the h...more.
Posted on 12/23 at 14:08
UK SEO services are a mixed bunch. Some of them are ethical operations who usually obtain impressive results for their clients. However, some UK SEO marketing firms are either lacking in competence or practice black hat techniques which are unethical and flirt with danger. It is thus very important ...more.
Posted on 12/16 at 11:04
A SEO service has to ensure that it does not make basic errors if it is to prosper. The complexity of search engine optimization means that this is not always easy. The difficulty involved in pursuing a campaign means that the average site owner should not attempt to perform optimization in the abse...more.
Posted on 12/09 at 11:00
While site owners have to be aware that SEO services have to accomplish technical tasks, they should also be conscious of the fact that certain virtues are essential when performing optimization. Some unethical firms either do not know or do not practice these virtues. The right information can help...more.
Posted on 12/02 at 16:14
The vast majority of articles out there on the web about SEO tools are written by SEO marketers. It's the unfortunate truth of the industry. While there's plenty of helpful advice, the motives behind it can sometimes lead to site owners wasting their valuable time. This is why it's important to chec...more.
Posted on 11/24 at 15:39
0845 077 2967 
